MKTG 348 - Week 2 - Fundraiser selection

This past week we were to find a fundraiser idea website of our choice. I chose a website that was easy to find, had a good variety of fundraisers and creative ideas and tips for each one. I chose fundly.com. More specifically, when I went into the website I chose the military and veteran fundraising ideas and tips because I truly believe you can never have too many fundraisers for the men and women risking their lives for their country and all the veterans who have served for our country. They need to be appreciated and I even believe they should be even more appreciated than the credit we already give them.

One of the cool ideas the website had was to detail your cause. It seems so simple, but if you think about it, many fundraisers don't have a specific and detailed cause. So for the military and veterans specific ideas fundly.com had, they provided examples such as helping the surviving family members of a fallen soldier, cover additional medical expenses of a wounded soldier, supporting soldiers dealing with emotional trauma from their past tours, train service dogs to help soldiers with PTSD, and provide career assistance and job placement for veterans. All these ideas were a lot more specific compared to just fundraising for the military which would help differentiate from other military fundraiser groups.